Ebooks de Jean-Philippe Accart en PDF et EPUB

2 Livre(s)
Télécharger le livre : Marketing for Libraries and Information Services
Ajouter à ma liste d'envies
Marketing for Libraries and Information Services
Jean-Philippe Accart
This book explores how marketing strategies – used in businesses and organizations – can be applied to promote libraries by placing users at the heart of every decision. It positions the library within a rich and diverse cultural ecosystem that includes bookstores,...

Editeur : Wiley-ISTE
Parution : 2025-08-19
Collection : ISTE Invoiced
PDF, ePub

148,86 €
Télécharger le livre : Library Transformation Strategies
Ajouter à ma liste d'envies
Library Transformation Strategies
Jean-Philippe Accart
Libraries continually focus on adaptation and adopt different transformation strategies to achieve this goal. These strategies demonstrate a clear desire to stay in tune with the times, while retaining the basic principles that underpin their day-to-day work and ensure...

Editeur : Wiley-ISTE
Parution : 2022-10-11

PDF, ePub

148,86 €